Here’s a brief overview of the main services we offer for online marketing and local businesses. Each is designed to fit a specific need, but can be packaged as a marketing solution that is tailored to your overall online marketing strategy.
SEO Services – Search engine optimization can make or break your online presence, especially if you want free organic search traffic as opposed to paying for advertising, which cuts into your profits! While the face of SEO has changed over the last year, there are still basic practices that will ensure that your website is indexed across many different places on the Internet.
Email Marketing – Email marketing is a great way for you to stay in regular touch with customers and prospects and it allows you to build strong customer relationships. By offering some free information, say a free report or white paper, you can get people to join your mailing list and begin to develop an ongoing relationship, turning prospects into buyers.
Social Media – Recent studies show that a majority of customers, before purchasing goods or services look for blogs, forums, video sites and other social media before they buy. Plus they have a tendency to focus a more personal light on a business through engaging your customers with news and happenings about your business and provide the search engines with fresh, user relevant content that helps your rankings.
Google Places – With the increased use of Google for people to find local business products and services, a Google Places page is a must have for any business to be found right away. Google Places allows business owners to update and manage their physical business location information. This information can be used to update their business listing so that it appears correctly within Google Maps and associated Google properties and search and Display Network sites.
Lead Generation – Lead generation is a marketing tool used to generate consumer interest or inquiry into products or services of a business. We can set you up in several different ways to capture targeted traffic from people searching for a specific product or service that will allow you to follow up with them on more information to generate sales.
Video Marketing – Video marketing is an affordable long term advertising investment, which will only keep growing as technology expands. Videos can be used for about us pages and video tours of your business, instructional and information purposes, customer testimonials, as just a few examples, but more important they are a simple way to increase your search rankings and drive more traffic to your business.
Webinars – Webinars are the online version of the traditional sales presentation that has been used for years, but now can be done with the broader reach of the Internet. Plus, they provide the convenience of access, while eliminating the concerns of time and location, which can make or break the effectiveness of reaching your target audience.
SMS (Text) Message Marketing – SMS Marketing is one of the newest and fastest growing types of marketing that offers a low cost way to places promotions and updates in the pockets of potential customers. Through the use of short and long codes you can develop targeted lists for special promotions, events and customer rewards that are designed to get people in your doors. Great for restaurants, salons, spas or any business that needs a boost during slow business hours.
Push Notifications – Push Notifications allows a business the ability for precise targeting and scheduling of messages, that will get your message to each user at the right time and place. You can send simple alerts for marketing campaigns such as special offers, events, business updates, whatever the case may be. At the same time push messages help build brand awareness and loyalty, and create new, or increased, income opportunities for your business.
QR Code Marketing – QR codes are fast becoming an effective way to advertise to the growing mobile consumer market. QR codes can be used in print ads, postcards, flyers, business cards, etc., which can be set up to direct smartphone users to coupons, mobile websites and landing pages to give people quick and immediate access to your business. We also offer a tracking service to measure the effectiveness of your ad placements.